Let’s Talk Friday 2-15-13

Posted February 15th, 2013 by in *Feature/Meme / 0 comments


Let’s Talk Friday is a weekly meme hosted by Smash @ Smash Attack Reads and Kt @ A Book Obsession. It was inspired by Melissa @ i swim for oceans. Each week a question is posed and participants discuss their thoughts and feelings. For a list of upcoming questions, check out Smash’s blog!

This week’s question: What are your thoughts on book merchandising/promotions? Do you think it’s an asset for authors? Does it interest you personally? What is the most creative way you’ve seen a book promoted in the stores, at a conference or on the web?

Book marketing is a tricky thing. As book bloggers we like to be able to help by promoting the books that we love. I do think that it is an asset to authors. After all most people have heard the saying “there’s nothing like word of mouth advertising.” I know that if I like something I’ll talk to anyone who will listen for more than a minute.

I really only pay attention to book marketing for books that I am personally interested in or if another blogger that I am close with is promoting it. Unfortunately I am pretty isolated as far as the reading world goes. I live in a town without a book store. I do most of my book shopping online and really there aren’t a lot of promotions online outside of a book having a bigger image or something. I have also never attended a conference. Eventually I do hope to attend something like that. 🙂



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